- Music Marketing Manifesto
- Music Promotion
Music Marketing manifesto 2.0 is a multi-media course containing 9 modules, 23 videos, 2 PDF Manuals, 3 website templates, audio Interviews, email swipe files, an interactive members area and a music marketing toolbox. You get instant access to everything, immediately after registering. Here’s a more detailed breakdown of what you’ll find inside the members area.
Module 1 – The Music Marketing Manifesto Manual
In Module one you get the downloadable 81 page manual. The MMM manual is your music marketing bible. This is where I go over each step of the process, why each step is important, and how to connect the dots and make the system work for you. The manual covers project set-up, traffic generation, social media, building your mailing list, writing emails that convert subscribers into BUYERS, and much, much more. Each module also has an interactive Q & A feature. So if you don’t understand something, just ask your questions and I’ll come by and answer them personally.
Module 2 – Creating A Website That Sells
It’s not just about having a website that shows off your talent, it’s about having a website that is designed to convert visitors into fans, and fans into album buyers. In module two you’ll get two web site templates and 4 training videos which will teach you how to edit and install your new website. If you already have a site, not to worry, this is a site that is designed to capture leads, your existing site can still be part of your over all strategy. If you don’t have a site, then that’s fine as well. The web templates included is all any musician needs to get started.
Module 3 – Autoresponders
An autoresponder is the muscle behind any good online marketing campaign. If you’re not familiar with autoresponders, they are essentially your email management system. An autoresponder is not only the code that you use to collect email addresses, but it’s the system with which you store your contacts and schedule emails to go out to your new subscribers. There are right ways and wrong ways to use an autoresponder. In this module’s two training videos I teach you what you need to know, how to set everything up, and how to use your autoresponder to track your conversion rates so that you know what’s working and what’s not in your campaign.
Module 4 – Driving Traffic With Articles
In Module four we kick off the traffic generation portion of the course with a technique that is known in internet marketing circles as Article Marketing. Article Marketing is the art of creating keyword targeted articles and posting them to select Article Directories. By publishing your articles to well respected article directories, your content stands a much greater chance of ranking within the search engines than it would on your own website. Within that content you link back to your offer for a free track and in doing so, you begin to build your mailing list. The technique is free and it can work very well. In this module’s six training videos, I teach you the same techniques I have used to generate many tens of thousands of dollars in my online business.
Module 5 – Facebook Advertising
In Module five I teach you how to use the Facebook Advertising network to drive traffic. Facebook has over 500 million users. If it were a country, it would be the third largest in the world. If Facebook isn’t part of you’re marketing strategy, you’re missing out on HUGE opportunities. This module contains 6 training videos and a landing page template. I’ll show you step-by-step how to set up a Facebook ad campaign and start driving visitors to your site almost immediately.
Module 6 – Twitter Traffic
Module Six contains six training videos in which I’ll show you how to generate thousands of twitter followers and how to get them off of twitter and into your sales funnel. This is another great traffic strategy that is free as well as scalable.
I’ll show you how to get followers, convert them into fans, how to create a tweet campaign, as well as how to automate your tweets and merge your stream with your Facebook page. This module is one of the most popular in the course. The technique is free and you can get started immediately.
Module 8 – Email Marketing
Writing emails that cause people to take action, also known as copywriting, is one of the most valuable skills a marketer can have. But it’s not always easy.
So in Module Eight I have provide you with the email swipe filesfrom the campaign I managed which recently set the all time single day sales record over at CDbaby. This means that you can take those email templates, edit them so they match your own tone and style, and simply plug them in to your autoresponder and away you go.
Bonus Module 9
Finally we have the Bonus Module Nine. In this module you’ll receive the CD baby Secrets Audio Interview. This is an hour long audio interview in which I go over all the little nuances of the aforementioned CDbaby campaign.
The module also includes a Q&A where you can ask your own questions if there is anything you still want to know about the campaign after listening to the audio.
Module 7 – Joint Ventures
In Module Seven I’ll teach you how to use joint ventures to get a huge amount of new fans, as well as sales, very quickly. A joint venture is when you strike a mutually beneficial agreement with another musician or business to promote one another to your existing fans. By doing this you build your list rapidly, as well as create goodwill with your existing fans. This module includes a 23 page training manual, JV recruitment email templates and a step-by-step training video.